➜ Download, Print & Share: We invite you to download, print, and share these valuable educational resources and help us reach more patients and families nationwide with important information on noncommunicable diseases (NCDs), prevention, and early detection.
▶ MADP Closing the Gap To End Chronic Disease.
Through national public health education and awareness initiatives, MADP advances earlier detection, smarter prevention, and equitable access to precision medicine across the continuum of noncommunicable diseases (NCDs) – with cancer and cardiovascular disease at the forefront.
MADP National Call to Action Initiatives
Early-Onset Colorectal Cancer (EOCRC) — Addressing the Alarming Rise in Adults Ages 18–44. Increasing public awareness of early warning signs, the importance of timely medical evaluation, and opportunities for earlier detection to help reduce preventable diagnostic delays.
Lipoprotein(a) — Advancing awareness of Lp(a), a largely genetically determined cardiovascular risk factor that is frequently overlooked in routine preventive care. MADP encourages informed discussions with healthcare providers about Lp(a) testing and earlier identification of inherited cardiovascular risk.
MADP National Public Health Initiatives & Programs
MADP Be Smart – Know Your Numbers – Know Your Risk™ is a national outreach initiative encouraging individuals to strengthen prevention at their annual wellness visits. By promoting informed conversations about evidence-based blood tests that can identify cardiometabolic risk earlier, this campaign supports proactive care before disease progresses.
MADP Wait—Don’t Flush! Look First™ is a three-tiered national initiative addressing the alarming rise of early-onset colorectal cancer in adults ages 18–44. By increasing awareness of gastrointestinal warning signs and encouraging timely medical evaluation, this campaign works to reduce delayed diagnoses and improve outcomes through earlier detection.
MADP Circle of Hope™ — “No Patient Left Behind.” expands awareness of and access to comprehensive cancer testing and precision oncology resources that are standard of care at leading NCI-designated cancer centers. MADP is committed to ensuring that access to advanced diagnostic tools and modern cancer care is not determined by geography or zip code.
MADP Precision Nutrition™ — Food as Medicine advances targeted, nutrition-centered strategies that reduce chronic disease risk, support patients across the care continuum, and improve long-term health outcomes. Integrated across prevention and patient support efforts, this initiative recognizes food as medicine is a foundational pillar of reducing the risk of NCDs.
At MADP, we believe that learning extends beyond the written page. We are pleased to share a curated collection of some of favorite podcasts featuring respected clinicians, researchers, scientists, and patient advocates.
We are especially honored to welcome Marybeth Gilliam, Founder of Outperform Cancer, as an inaugural member of the MADP Patient Advocacy Alliance. We also extend our sincere appreciation to Jed Fahey, a valued member of the MADP Collaborative Alliance, for making this meaningful introduction.
As a Stage IV metastatic breast cancer survivor, patient educator, and passionate advocate, Marybeth has dedicated her work to translating complex scientific research into practical, evidence-based information that empowers patients to make informed decisions throughout their cancer journey.
We invite you to explore the Outperform Cancer Podcast, where Marybeth shares insightful conversations with leading experts on precision oncology, biomarker testing, emerging cancer research, healthy lifestyle strategies, and other evidence-based topics helping patients better understand today’s rapidly evolving cancer landscape.
We are pleased to share a curated collection of books authored by respected clinicians, researchers, scientists, and thought leaders, including members of the MADP Collaborative Alliance.
Together, by sharing knowledge, we can help accelerate progress toward healthier communities and a future where everyone has the opportunity to benefit from advances in precision medicine.
